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Latest Post

R For SEO Part 3: Data Visualisation With GGPlot2 & Wordcloud

April 25, 2022 By Ben Johnston

Welcome back. You’ve made it to part three, where we’re going to start having a bit of fun with the R language and SEO data. Hopefully the first couple of parts gave you a bit of a grounding in the basics, how to use R packages and how to get Google Analytics and Search Console data in R. Today, we’re going to do some simple visualisation work on that data using the GGPlot2 … Read More about R For SEO Part 3: Data Visualisation With GGPlot2 & Wordcloud

Previous Posts

Keyword and Topic Clustering For SEO Using R

Keyword & Topic Clustering For SEO With R

February 9, 2021 By Ben Johnston

Keyword and topic clustering for SEO has been a hot topic for years, but one of the things I’ve noticed is that there’s been a distinct lack of discussion around how to actually do it. There’s just been a torrent of theory and a handful of (rather expensive) tools which say they’ll do it for you. … Read More about Keyword & Topic Clustering For SEO With R

most common superpower

What Is The Most Common Superpower In Comics?

January 24, 2021 By Ben Johnston

If you read my post on Marvel crossover events a while ago, you’ll know that I absolutely love comics and if you’re here, you’ll probably know that I love data and finding ways to analyse it, so what better way to while away another lockdown Sunday than finding out the answer to a burning question … Read More about What Is The Most Common Superpower In Comics?

Previous Posts

sentiment analysis for SEO with Google Sheets

Sentiment Analysis For SEO Using Google Sheets

If you’ve had the dubious pleasure of working with me over the last ten or so years, you’ll have heard me talk about three things pretty regularly: how chili is the greatest food on the planet (if you disagree, … [Read More...] about Sentiment Analysis For SEO Using Google Sheets

Tracking Email In Google Analytics

Email is one of my favourite marketing channels. There’s so much data to work with, and then there’s all the creativity that you can put into the design, the email copy, the subject line… I could go on for … [Read More...] about Tracking Email In Google Analytics

git for data analysts

Git For Data Analysts: The Complete Guide

Maybe I’m alone in this, but when I’m building anything, be it a piece of data analysis using R, a VBA script or even writing an in-depth document, I can guarantee that somewhere along the line, I’m going to … [Read More...] about Git For Data Analysts: The Complete Guide

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