Welcome back. You’ve made it to part three, where we’re going to start having a bit of fun with the R language and SEO data. Hopefully the first couple of parts gave you a bit of a grounding in the basics, how to use R packages and how to get Google Analytics and Search Console data in R. Today, we’re going to do some simple visualisation work on that data using the GGPlot2 … Read More about R For SEO Part 3: Data Visualisation With GGPlot2 & Wordcloud
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Keyword & Topic Clustering For SEO With R
Keyword and topic clustering for SEO has been a hot topic for years, but one of the things I’ve noticed is that there’s been a distinct lack of discussion around how to actually do it. There’s just been a torrent of theory and a handful of (rather expensive) tools which say they’ll do it for you. … Read More about Keyword & Topic Clustering For SEO With R
What Is The Most Common Superpower In Comics?
If you read my post on Marvel crossover events a while ago, you’ll know that I absolutely love comics and if you’re here, you’ll probably know that I love data and finding ways to analyse it, so what better way to while away another lockdown Sunday than finding out the answer to a burning question … Read More about What Is The Most Common Superpower In Comics?
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Sentiment Analysis For SEO Using Google Sheets
If you’ve had the dubious pleasure of working with me over the last ten or so years, you’ll have heard me talk about three things pretty regularly: how chili is the greatest food on the planet (if you disagree, … [Read More...] about Sentiment Analysis For SEO Using Google Sheets
Tracking Email In Google Analytics
Email is one of my favourite marketing channels. There’s so much data to work with, and then there’s all the creativity that you can put into the design, the email copy, the subject line… I could go on for … [Read More...] about Tracking Email In Google Analytics
Git For Data Analysts: The Complete Guide
Maybe I’m alone in this, but when I’m building anything, be it a piece of data analysis using R, a VBA script or even writing an in-depth document, I can guarantee that somewhere along the line, I’m going to … [Read More...] about Git For Data Analysts: The Complete Guide